Volta

Art Direction
Copywriting
Creative Direction

Brand Development
Marketing Strategy
Messaging Development

Volta was a passive home tech startup with a mission to create affordable, net-zero homes and communities by rethinking how high-performance, sustainable homes are designed and built.

To differentiate Volta from traditional builders, the vision was to position it as a lifestyle tech brand, not a construction company. I developed the brand—naming the company, creating its brand personality, designing the logo, and crafting an identity inspired by high-end lifestyle brands.

 
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Children's Healthcare of Atlanta